Lightning strikes…

Dear Cindy, Love Mom Letters of Love, Loss and Life by Elaine Roberts Schaller

Elaine’s new book (and I do mean new!) has just received an amazing review on : Sports Illustrated and it’s climbing the charts incredibly fast. Elaine wrote this book to help others; a compilation of the diary she kept while struggling to cope with the untimely death of her beloved daughter, and I can attest to how powerful her words are.

Her family started the Cindy Lynn Sherwin Memorial Foundation to sponsor events that promote physical health and works closely with the Brain Aneurysm Foundation to increase funding and awareness. A growing number of marathoners and triathletes are now competing on behalf of Team Cindy , raising money in her name.

Elaine is donating 100 percent of the proceeds from the book to the Brain Aneurysm Foundation.

Visit Elaine’s website here: Dear Cindy, Love Mom

A self-published success story in-progress

First-time novelist Leinad Zeraus (a pseudonym for Daniel Suarez) didn’t let rejection decide his books fate; getting nowhere after submitting his novel Daemon to dozens of literary agents, he shifted gears and (more…)

The New Rules of Marketing and PR

A free 34 page eBook from David Meerman Scott that explains how some smart marketers are using ‘word-of-mouse’ marketing to promote their products instead of spending a fortune on traditional advertising. A good read for authors brainstorming ideas on how to promote their book too: Viral Marketing: Download PDF

Build your readership by blogging

The potential of blogs for the book author who is struggling to grow a readership is simply staggering. So far in the news, it’s been more a case of bloggers being catapulted into the role of book author, but the reverse shows equal promise (more…)